29 01/2020
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A FIRST FOR LA MAISON DES CHAMPIONS

It is with great pleasure that we open the registration for the next one-year cohort of La Maison des champions (MDC), which is expected to start Thursday, March 19th

The first two cohorts of the MDC included only athletes in transition. Through different experiences over the last three years, we came to realize that the program was too precious to limit it to athletes. For that reason, we decided to open our door to people, anyone, that identify with being in transition and that their attachment to their identity as achievers is now a limitation.

Learn more about here.

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25 01/2020
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What is a good team building?

Regardless of the industry or the sports, our clients want better teams to face challenges and come out stronger from change happening in their environment. After all, the collective intelligence and the team’s capacity to take actions will always surpass the individual’s. The richness of the performance experience is much greater when shared with a team than by yourself. They put on this facade regardless of the doubts, the misunderstandings, the failures amongst other things.

Isn’t it?  What do you think?

Read Maxime’s blog here.

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7 05/2019
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Champions beyond the code innovate

When the Champions beyond the code adventure began in 2016, the primary goal was to provide a space for open dialogue to support athletes in their transition to life beyond their sport – because I knew the dizziness and the pitfalls of this necessary period intimately and because I was deeply convinced that it could be much more fruitful if it were framed. This adventure, like all those that are worth it, proved to be richer and more exciting than anticipated for us at CANU and for the participants of the first cohort.

Read the blog here.

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7 05/2019
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Before taking on its next few steps, CANU slows down … Just like you!

CANU offers its clients spaces for reflection and exchange that allow organizations to observe, understand and appreciate the journey they have made so far and to regroup at a new starting line.

As we see ourselves, CANU is not above the context that enables change. Yep, we are definitely in a phase of changes of historical importance!

Read the blog here.

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23 03/2019
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Never quit. Chris at the Canadian War Museum in Ottawa

I like this photo.

It is that of a very ordinary guy stripped of his uniform. A simple man. Of me, without bling-bling. Part of me likes to wear the uniform. It’s reassuring. It creates a distance from people – in distance there is safety. The problem with this is that this distance limits the ability to connect with our environment. And for a guy who suffers from post-traumatic stress disorder – me! – isolation is probably one of the least therapeutic things.

Watching this photo makes me feel good.

Read the blog here.

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3 10/2018
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Slowing down to appreciate the journey

Autumn is a good time to look back and take time to appreciate the progress made during the year.

We are blessed to share our journey with so many leaders and organizations in sport and business who want to do things differently – to change the way the game is played – by creating new opportunities for themselves and their teams.

Your trust feeds our desire to journey with you toward a world of performance that makes sense.

We have had the great pleasure of working with the following organizations during the last six months :

  • American Iron & Metal
  • CÉGEP Sorel-Tracy
  • CIMA+
  • Les Canadiennes de Montréal
  • Desjardins
  • École d’entrepreneurship de Beauce


  • EMBLM
  • Judo Canada
  • KDC Knowlton
  • Les restaurants Normandin
  • Normandin Beaudry
  • Own the podium


  • Pendopharm
  • PLB International
  • Snowboard cross Canada
  • Therrien Couture
  • Vestshell inc.

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3 10/2018
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Welcome Cassandra!

The last 6 months have been both intense and very rich in a humane way for CANU. The arrival of Cassandra Poudrier in the team as a program manager is undoubtedly our biggest achievement.

Cassandra retired last spring from the professional hockey team Les Canadiennes de Montréal. She was able to get acquainted with CANU during her year as a participant of the very first edition of the Champions beyond the code program.

You will see she does not mess around with the puck!

Welcome Cass, we are happy that you have chosen us.

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3 10/2018
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Champions beyond the code : a transition program that is the talk of the town!

The success of the first edition of the Champions beyond the code co-development program is the talk of the town!

In a dossier presented by Pascal Milano in the pages of the newspaper La Presse, Maxime Boilard, OLY – the initiator of the program – talks about one of the objectives pursued by the program :

The common denominator among the participants who were part of [the co-development program] is that they wanted to go beyond their athlete’s code. […] We want to help them take a step back to gain a new perspective over the code that served them as athletes.

Read the full La Presse + paper here [french only].

Find out more about the Champions beyond the code co-development program and see how to register here.

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